11 Dec Bringing the Spiritual Into Business + Unexpected Personal Revelations With Balanced Fashion’s Nataliya Makulova
Meet this week’s guest, Nataliya Makulova, Founder of Balanced Fashion.
What you’ll learn
What’s the difference between purpose and profit? Nataliya Makulova of Balanced Fashion says that this is something that all brands need to define, as purpose lays down the foundation for the long term as well as a brand’s impact in the world. Nataliya says, “Purpose is much bigger than profit because profit is a monetary amount and money is a physical aspect and the result of our actions.” Maybe you’ll think different about purpose and profit, money and your mission after you listen to Nataliya in this week’s episode.
How you’ll be inspired
Nataliya believes that business is an extension of yourself. Whatever you believe in, whatever drives you – all that is projected outward by your business. Because of this, Nataliya puts heavy emphasis on self-care and self-assessment. Where’s a business going to go if its leader doesn’t care about his or her spiritual or physical wellbeing? Find out how you might be projecting more of yourself into your business than you think with Nataliya’s two cents in Episode 164.
What you’ll tell your friends
There’s a lot of hype around the hustle. So many assume that working hard means being more productive. Nataliya thinks otherwise. She believes that work that is driven by fear – fear of not making enough sales, fear of losing clients, fear of not being enough – isn’t the most fruitful type of work. Nataliya instead favors replacing that fear with the opposite of hustle, a state of acceptance and peace that encourages receiving. Liking where this is going? Tune into more from Nataliya in this week’s episode.
Resource of the week
Pick up your pen: Nataliya says that everyone has to find the system that works for them. For her, she’s found that simply writing things down encourages her to be more productive than any other app can.
Connect with Nataliya Makulova
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