31 Oct What’s Working & What’s Not Right Now in Real Client Campaigns: HARO, YAMM, Affiliate Marketing + More
Posted at 04:00h in Spirit of 608 podcast
Come with me, FEST friends, into a land where growing your business is a breeze and landing top-tier press is as easy as pie….oh wait, no, sorry. That was a dream I had the other night. Of course we all know none of that is easy. But it is possible. Big picture advice is great, but this week I’m all about the details, so I’m diving into real client campaigns and letting you know what’s working — and what’s totally not — this month. With tools and tech-enabled platforms changing all the time, it’s more important than ever to get current information from sources you trust. If you’re looking for super practical tips you can use immediately in your DIY PR campaigns and brand awareness-building, open up this episode in your favorite podcast player right now because that’s what we’re serving up this week.
In this week’s solo episode of the Spirit of 608 podcast, I share three things I want you to hear drawn directly from this month’s real client campaigns. Listen in for that’s working well and what’s not, from how I found success using Help A Reporter Out (HARO) and my new favorite free tool for whittling your email list send time down to PR peanuts to the reality of affiliate marketing challenges you absolutely will face if you’re a FEST-ive, independent fashion brand right now.
Do you have your own strategies for securing awesome PR with success? If so, I’d love to hear about them. DM me on Instagram and let me know @spiritof608.
Learn how to stop sabotaging your PR and media and get visible instead by listening to this week’s solo episode of the Spirit of 608 podcast with Lorraine Sanders.
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Find more episodes featuring women at the forefront of FEST online at www.Spiritof608.com